Evidence-Based Practice (EBP) is conscientious research evidence, a problem-solving approach to different clinical practices whereby, multiple research evidence from well-conducted studies and patient preferences are used to offer patients the individualized care they require.
While EBP is a problem-solving approach that uses evidence in clinical practices and requires a set of professional skills, there are different ways and strategies for disseminating EBP within an organization, community, or industry. According to Gallegher-Ford (2011), EBP needs care and a step-by-step process while disseminating to people in an organization or community to achieve effective results.
Disseminating Evidence-Based Practice in an organization such as a hospital requires good communication strategies which means skillful communication is ideal to form a relevant connection with a patient or the public. Good communication skills help physicians to establish good relationships, solicit and share more in a comforting manner that enhances the ability to work effectively with a given patient, family members, and even the public. Apart from using different dissemination strategies to communicate within the organization concerning EBP such as; end-user communication where patients and health care providers share information, social and other networks can be used.
Communication strategy is the best way possible to disseminate information to a specific audience under a given geographical location and further helps to build an EBP skill set that enhances the responsibility needed to disseminate EBP in an organization (Newhouse, 2007). Through communication, different dissemination strategies fall in place which include; social and other networks needed to spread the knowledge associated with evidence-based practices. Information can be disseminated through; tailored communication where printed materials or the internet is used to tailor information, narratives can also be used to increase information processing and message framing which relies on emphasizing the benefits of a given preventive action. Academic journals and conducting conferences at a professional level are also the methods to be used while disseminating EBP information in an organization.
Various means can further be used to disseminate information and these means include; broadcast media which consists of; Trade magazines, technical reports, websites, special interests newsletters, and the use of social media e.g. Twitter, Facebook, or, Through these means, publications and reports can be posted and added to effectively disseminate EBP to the end users or partners. Person-to-person can also be implemented whereby; personal contact is used to deliver information to end users. Clinical specialty associations, workshops CME pieces of training, professional meetings, test beds, and academic detailing are more of how EBP can be disseminated.
EBP can be disseminated better once a specific audience has been identified and established. Apart from the organization level where professional ways of disseminating EBP can be used, different strategies can be used to disseminate EBP at a community or industrial level. For instance; at a community or industrial level, distribution of program materials can be used whereby; flyers, DVDs, Pamphlets, and guides are created. Issuing a press release in the community can help to pass information and hosting health promotion events both at the community and industrial level further boosts the dissemination process. Using local TV and radio stations to discuss past information and using 2-1-1 systems to publicize services and resources that are available (Melnyk & Fineout-Overholt, 2018).
Melnyk, B. M., & Fineout-Overholt, E. (2018). Evidence-based practice in nursing & healthcare: A guide to best practice. Philadelphia: Wolters Kluwer/Lippincott Williams & Wilkins.
Gallagher-Ford, L., Fineout-Overholt, E., Melnyk, B. M., & Stillwell, S. B. (2011). Evidence-based practice, step by step: implementing an evidence-based practice change. The American journal of nursing, 111(3), 54–60. Web.
Newhouse, R. P., Dearholt, S., Poe, S., Pugh, L. C., & White, K. M. (2007). Organizational change strategies for evidence-based practice. The Journal of nursing administration, 37(12), 552–557. Web.